The Team

We're proud of our shooting heritage, and the experience of our family-run team here at The Oxford Gun Company.



Doug & Shirley Florent

Founders and Owners

Not many people can boast 40 years in the gun trade. Yet, in 2016, Doug and Shirley Florent are celebrating their 40th anniversary in the business. Doug and Shirley were drawn into shooting quickly and in the early days, they travelled together all over the world shooting F.I.T.A.S.C, trap and English Sporting and competed with some of the greats, including Paddy Howe, Wally Sykes and AJ Smith.

Throughout the late seventies and early eighties Doug and Shirley continued to become more involved with the industry, working closely with the British Airways Gun Club and West London Shooting School to develop an A.B.T shoot which eventually became the start of The Gun Club at West London Shooting School. Driven by passion and hard work, this became one of the busiest clubs in the country, welcoming thousands of new people into the sport and supporting existing shooters in developing their technique and style, as they cut their teeth in the world of instructing.

Having worked with Holland & Holland, Bill Lees at Boss’s Shooting Ground and Chris Cradock, The Oxford Gun Company was started in 1988. Their careers in the industry have undoubtedly been a steep learning curve, but it has given them a clarity of insight into the industry. From retail to instructing and events management, if it happens in the countryside Doug and Shirley have mastered it. At The Oxford Company they have created a community which works closely with local businesses, and nurtures both established and novice shots.

The Oxford Gun Company is first and foremost committed to rewriting the stereotypes attached to shooting, and showing the world that it's a sport for everyone.


David Florent

Manager & Senior Shooting Instructor

Born into the industry, David has been shooting since he was 8 years old, and perfecting his technique ever since. His passion for the sport goes back to his school days, where he opened a shooting ground at Bredon School, aged just 14, opening up shooting to his teachers and fellow pupils.

His competitive shooting career started young, when in 1999 he took his team to the National Prep School Championships, and won!

His legacy and continued involvement with the school has helped make Bredon the UK’s leading school for clay shooting. After leaving school, David took up double trap as a discipline, competing for Great Britain, enabling him to travel all over the world.

David is hugely committed to bringing shooting into the 21st century, ensuring the sport is preserved for future generations. In addition to his competitive career, and instructing at The Oxford Gun Company, David took his drive and passion to introduce youngsters to shooting to the next level, founding The Schools Challenge over a decade ago. Encouraging young guns (aged 12-25) into country sports, The Schools Challenge has been going from strength to strength since 2005, and is a natural way for The Oxford Gun Company to secure the future of the sport.


Nicky Florent

Corporate Events Manager

Nicky keeps the wheels of The Oxford Gun Company machine turning with ease. Her ‘all hands on deck attitude’ makes her a bit of an organisational mastermind - she heads up the planning and execution of The Oxford Gun Company’s world class corporate days, events, and private parties, whilst also managing the partnership programme in the local community, helping make The Oxford Gun Company a warm and welcoming family destination.

Nicky is fully immersed in the countryside, with country sports and animals being her first passion. She's bred her own line of working dogs and has been picking-up on various estates since she could walk.

Nothing is too big or too small for Nicky to take on - the shooting school certainly wouldn’t run in the same way without her!


Charlotte Birt

Retail, Events & Shop Manager

Charlotte is something of a “retail mastermind!” Having previously worked at Bicester Village, there’s no one better person to assist you in building the perfect country wardrobe.

At the helm of Oxford Country Clothing, she’s responsible for the countryside attire offered on site; and whilst she loves selecting the stock for each season and working closely with suppliers to develop key ranges, building lasting customer relationships through sourcing the perfect products for customers’ needs is what she finds most satisfying.

Entirely immersed in the rural world, there’s no better place to get advice on your country clothing.


Tom Howe

Grounds Manager & Shooting Instructor

Tom started shooting pigeons and rabbits on the local farms at the age of 5, and has always had an interest in the countryside and game shooting having grown up living on farms. He also enjoys beating and picking-up on local estates.

He studied Game and Wildlife management at Sparsholt college, leading to work as a Game Keeper at Belvoir Castle, Waddesdon Manor and Glanusk Estate in the Brecon Beacons.

Tom is a keen deer-stalker, and is a well rounded country gentleman. At 13 he started competitive clay shooting, shooting at County level for English Skeet, English Sporting and All round. He's also shot and competed in the Skeet Olympic Discipline.

This gives Tom a huge amount of experience in managing a professional Shooting School, working alongside the instructors and the rest of the team to give the very best shooting experience to all of our clients.


Robert Kelwin

Shooting Instructor

Robert joined The Oxford Gun Company in 2008 and is a very keen competitive clay shooter with over 25 years’ experience in shooting clays and game.

As our senior instructor, Robert is passionate about spreading the word about the sport and is able to instruct anyone, from the complete novice right the way through to the experienced game shot.

He leads the team in an organised and professional manner, ensuring that every shooter receives the best quality service and leaves feeling like they've learnt a great deal, taking their shooting to the next level.


Geoff Constant

Shooting Instructor

Geoff has been part of The Oxford Gun Company Team for over 15 years, and has over 30 years’ experience shooting clays and grouse.

Teaching beginners is his forte, but intermediate and experienced shots can also learn a lot from his expert tuition.

He's in high demand as an instructor, so book in advance if you want to benefit from his expertise!

John Hunter

John Hunter

Partners and Sponsorship

Experienced industry journalist John Hunter has joined us to develop and grow the events side of the business.

John, formerly editor-in-chief of Tackle & Guns and Gun Trade World, will be working on both the Oxford Gun Company and The Schools Challenge events, including the popular Festivals of Shooting.

John has a lifelong passion for the outdoors, having grown up beside Richmond Park in Surrey, fishing the Thames from an early age, and is still a keen coarse and fly angler, when time allows. He also enjoys clay, game and pigeon shooting as well as deer stalking.

James Marchington

James Marchington

TSC TV Producer

James got his first air rifle at the age of 10 and has been a keen shooter ever since. He particularly enjoys clay and rough shooting, and working his ferrets.

He's worked in the shooting media for many years - after studying Agriculture at Nottingham University his first job was as a trainee sub-editor at The Field magazine. Since then he's worked for most of the UK's shooting magazines, launching Sporting Shooter magazine where he remained as editor for nearly 10 years.

James has always been excited by new media technology, and was one of the first shooting journalists to use blogs, podcasts and YouTube video. He now runs the TSC Clay Shooting TV channel on YouTube, filming and editing two programmes every week, showcasing our sport to tens of thousands of viewers across the world.